In a glamorous ceremony at the 'Gateway of India' at Mumbai, Force India have unveiled their 2008 challenger.
The public got their first glimpse of the team's new white and gold livery.
Vijay Mallya's Kingfisher logo is prominently displayed on the new car, monikered the VJM-01 after the team's new owner.
The Indian billionaire purchased the now defunct Spyker outfit last year and has earmarked a $120 million budget for the coming season.
At the launch Mallya said: "I am delighted to present before you the livery of the brand new car that will compete in the 2008 FIA Formula One World Championship.
"Today is a memorable day not only for me as the owner of India's first-ever Formula One team, but also for millions of Indians who can today watch India occupy a place of pride as Force India becomes the first and only Indian Formula One racing team to compete with the best in the world, at the pinnacle of motorsport."
"The Force India Formula One Team is one of the only eleven elite teams guaranteed an entry into the FIA Formula One World Championship Races.
"The Force India Formula One Team is the new global face of an emerging superpower and is today increasingly viewed as a Team that will change the dynamics of Formula One, bottom up and a Team that dares to dream. Most importantly, the Force India Formula One Team has come to epitomize the dream of every Indian and is powered by the passion of a billion hearts!", added Dr. Mallya.
The VJM-01 is scheduled to make its track debut later in February.
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